Management Strategy | About Us | Suntory Beverage & Food

1Corporate Philosophy

Our Purpose: To inspire the brilliance of life,
by creating rich experiences for people,
in harmony with nature.

Our Values: Growing for Good / Yatte Minahare /
Giving Back to Society

“Who We Are”

Always Together with Seikatsusha

We connect with your feelings
to enrich every moment of life

What is Seikatsusha for us

We see people as “Seikatsusha”, instead of just “consumers.”
Seikatsusha refers to people who live their lives as a whole, with their own unique perspectives and feelings.
We look at holistic aspects of Seikatsusha’s life. This is what is unique about us.

PERSPECTIVE
DEPTH
APPROACH

We look at all aspects of Seikatsusha’s life, instead of just moment of consumption

Consumer
Moment of consumption

Seikatsusha
Whole Day

We see Seikatsusha as a human being with their own unique perspective,
values and feelings, instead of just demography

Consumer
With labels that can be seen from outside

Seikatsusha
With their own unique personality, values, and feelings that are on the inside

Also as Seikatsusha ourselves,
we understand and resonate with them,
and enrich every moment
of their life.

Suntory Beverage & Food		Seikatsusha

Corporate Slogan

The essence of our philosophy that we communicate with our partners and the world

SUNTORY Sustained by Nature and Water: Water is the source of all the lives on the planet.
We promise and declare to society that we make our living with water.
We embrace nature, enrich our society
and encourage our people to take on new challenges.

22024-2026 Mid-term Strategy

# Deliver Quality Growth unique to SBF to become a True Global Beverage Company # Aim for ¥2.5 trillion revenue by 2030 # Proactively develop business in line with the 4 key strategic pillars

Brand strategy

Strengthening of Core Brands Innovation
Expansion of the cross-selling areas of strategic brands
Creation of global Suntory brands

Business structural transformation

Japan: Acceleration of structural transformation
for stronger earning capacity
Overseas: faster growth and stronger earning capacity
Business portfolio expansion (New category (RTD), etc)

DEI

Integration of various ideas and values to boost corporate competitiveness

Sustainability

More efforts to address environmental and social issues

32024-2026 Mid-term Plan

# Based on mid-term plan, approved at 23. Nov SBF Board, Disclose Revenue, OI CAGR growth, OI margin and FCF target # For growth investment, continue to prioritize to M&A though strengthen strategic CAPEX & global brand expansion

Organic Growth

Revenue: CAGR
mid-single digit growth^*1

Operating Income: CAGR
high-single digit growth^*1

Operating Income Margin: Above 10％
by 2026

Free Cash Flow^*2: Over ¥140 billion
from 2026

Growth Investment

¥300 billion - ¥600 billion

M&A
Strategic CAPEX
(incl. Sustainability investment)
Global brand
expansion

Dividend Policy: From FY2024,
target dividend payout ratio
over 40%^*3

*1

Base year: 2023, on a currency neutral basis
*2

Free Cash Flow = Operating CF - Investment CF
*3

Based of Profit for the year attributable to owners of the Company