On March 20, 2023, in Ha Noi, Suntory Group, Suntory PepsiCo Vietnam Beverage (SPVB) and the Ministry of Education and Training, in collaboration with the Central Council of Ho Chi Minh Young Pioneer Organization (CCYPO) hosted the opening ceremony of the "Mizuiku - I love clean water" program.
Based on "Sustainable Water Philosophy", Suntory Group is constantly committed to creating activities that enhance water resource conservation. Suntory Group has been operating the Mizuiku program which is an educational initiative to help raising awareness of water protection in Japan since 2004, and Vietnam was the first country outside Japan to deploy the "Mizuiku - I love clean water" program starting from 2015. During its 8-year journey in Vietnam, more than 141,000 pupils took part in Mizuiku classes educated about saving and conserving clean water sources.
SPVB marked a new milestone for the program when it officially signed a comprehensive cooperation agreement with the Ministry of Education and Training in December 2022. According to this new orientation and the cooperation with the Ministry of Education and Training and CCYPO, starting from 2023, the program will gradually broaden its scope of education nationwide. Within the framework of cooperation activities between SPVB and CCYPO, the program also pays special attention to developing experiential educational content for pupils when a cooperation agreement with the Forest Protection Department under the Ministry of Agriculture and Rural Development was first signed. It organizes extracurricular activities to experience forests and builds environmental information corners in national parks, contributes to spread awareness and affirms the role of forest resources conservation - clean water preservation for Vietnamese children.
Learn more about Suntory Mizuiku - Education Program for Nature and Water here